Bounce rates. This is a term that can either strike fear into the hearts of many or be the cause of much bragging. Thought of as a metric to measure a site’s success in reaching its target audience, it is not always clear what factors contribute to the final value. In today’s post, we take a look at bounce rates and how different factors play into the final result.
Do you sometimes feel that you are flying blind with your online marketing strategy? You think you are making all the right marketing decisions, but you’re not sure if your audience agrees. If this is the case, you need to consider implementing A/B testing.
The call-to-action button plays a large role in your conversion rates. Here are some tips on how to improve your call-to-action buttons today.
Landing pages can help your business grow its contacts and sales. We explore some simple fixes to your landing page flaws to help you convert more visits into leads.
Landing pages can be a great marketing tool for your business. In this post we explore what is a landing page and how to create one that converts.